Content Marketer

Niels Verzijlberg

Hard work beats talent, when talent doesn't work hard

Niels Verzijlberg is responsible for the conception and creation of content at Kenneth Smit. With an MSc in Business Communication & Digital Media and a BA in (Sports) Communication, and experience at RKC Waalwijk and Viaplay Nederland, among others, he combines strategy and creativity.

Niels is passionate about storytelling, content creation, and developing innovative concepts that resonate and engage. He also translates stories and expertise into powerful content that aligns with Kenneth Smit's identity and the needs of the target audience. Whether it's social media campaigns, interview series, or training content, Niels ensures that every image communicates and is persuasive.

Latest publications

In our publications we share insights, trends and experiences that help leaders and professionals achieve success.

Team problems are rarely about behavior. Discover why working systemically helps to improve team dynamics...
Why team problems often run deeper than behavior
Top athletes consciously train their behavior. Professionals often do not. Discover how professional development begins outside...
What elite sport and professional development have in common
Resistance in your team? It is rarely defiance, but a signal. Learn to deal with resistance...
Why resistance is rarely about resistance
Stakeholder management is the systematic identification, analysis, and involvement of all stakeholders in a project...
Stakeholder management: influence and engage your stakeholders
Coaching leadership is a leadership style in which you encourage employees to find solutions themselves and...
Coaching leadership: how to develop a coaching style
Effective communication is the ability to convey your message clearly and at the same time well...
Communicating effectively: techniques for better communication
Personal effectiveness is about working smarter by making conscious choices about what you do...
Personal effectiveness: increase your impact at work
Change management is the structured guidance of organizational changes so that they actually succeed. Learn the key models...
Change Management: The Complete Guide to Successful Change

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Collaboratively developing solutions that work directly in your practice. Not a one-size-fits-all solution, but a customized approach that inspires action.

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