Project Marketer

Janneke van Wanrooij

With the right energy you can get anything moving

Janneke feels at home in the dynamics of diverse projects. For her, marketing, communication, and content are not separate components, but one integrated whole in which strategy and creativity reinforce each other.

Janneke is primarily driven by the question of how to truly reach people. How do you ensure a message isn't just seen, but also has an impact? She believes that powerful content isn't created behind a desk, but through interaction with people. By listening, asking questions, and truly immersing herself in her target audience, she creates communication that resonates and is effective.

In her role as a project marketer, she connects strategy with execution. Whether it's SEO content, strengthening a brand, developing campaigns, or positioning new initiatives, she always starts with a clear goal and a well-thought-out approach. Within the broad field of marketing, she sees it as a challenge to choose precisely the tools and messages that make a difference.

Latest publications

In our publications we share insights, trends and experiences that help leaders and professionals achieve success.

Stakeholder management is the systematic identification, analysis, and involvement of all stakeholders in a project...
Stakeholder management: influence and engage your stakeholders
Coaching leadership is a leadership style in which you encourage employees to find solutions themselves and...
Coaching leadership: how to develop a coaching style
Effective communication is the ability to convey your message clearly and at the same time well...
Communicating effectively: techniques for better communication
Personal effectiveness is about working smarter by making conscious choices about what you do...
Personal effectiveness: increase your impact at work
Change management is the structured guidance of organizational changes so that they actually succeed. Learn the key models...
Change Management: The Complete Guide to Successful Change
Personal leadership is the ability to give direction to your own career through self-insight,...
Personal leadership: what it is and how you develop it
The invisible layer in a conversation is everything that plays a role in the background without...
The invisible layer in every conversation
Ownership in the workplace means taking responsibility for your actions, choices, and results. Discover why...
Ownership: how to make it visible in behavior
Behavioral change in organizations only succeeds if insight is translated into concrete actions. Discover what works...
Changing behavior in organizations: why it doesn't happen automatically

Our approach

Do you want to know which process suits your organization?

 

Collaboratively developing solutions that work directly in your practice. Not a one-size-fits-all solution, but a customized approach that inspires action.

A new course,
a new career

Ready to make a difference in your careers? This informative partner brochure tells you everything you need to know about partnering with Kenneth Smit.

"*" indicates required fields

This field is hidden when viewing the form

By clicking 'Send', you indicate that you have taken note of and agree to it Privacy Policy from Kenneth Smit and the processing and storage of your data.

The first step to your success

"*" indicates required fields

Date*
This field is hidden when viewing the form

By clicking 'Send', you indicate that you have taken note of and agree to it Privacy Policy from Kenneth Smit and the processing and storage of your data.

We will place you on the waiting list for this training and contact you as soon as possible.

"*" indicates required fields

Request information

"*" indicates required fields

This field is intended for validation purposes and should not be changed.
How would you like us to contact you?*
Newsletter

By clicking 'Send', you indicate that you have taken note of and agree to it Privacy Policy from Kenneth Smit and the processing and storage of your data.