Whitepapers

Crucial disciplines, themes and all kinds of topics can be found in our whitepapers.

Dé vervolgstappen richting een effectiever salesteam

Hoe blijf je succesvol in de snel veranderende wereld van B2B-sales? Een vraag waar momenteel menig salesprofessional zijn of haar hoofd over breekt. Nu allerlei data en nieuwe technologie - denk aan geautomatiseerde sales, chatbots en AI-toepassingen zoals ChatGPT - hun intrede doen, betekent dat niet dat je overbodig wordt.
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6 new skills to future-proof your sales team

As a sales team, in order to continue to serve your customers and prospects at all stages of the buyer journey, you need different skills than you might be used to. you need different skills than you might be used to.
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Sales vs. Marketing, who is the winner in difficult times?

Marketing and sales. Two crucial disciplines for every company. Often two different departments
that do not always work well together.
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