Next Generation Sales: Excelling in Modern Sales Skills and Technology
Kenneth Smit's Next Generation Sales is the most up-to-date training program that enables the modern sales professional to develop. The Next Generation training program is designed to help modern salespeople improve their skills. It revolves around understanding people, insight into the sales process, and the use of advanced tools, including artificial intelligence.
In the constantly changing economy, it is essential to master the right sales and communication skills as well as utilize the latest technologies to be successful in sales. Next Generation Sales is a hands-on training solution designed to give you the skills needed to take your sales performance to the next level.
Desired result
In this training program, you will learn how to communicate effectively in the digital age. You will discover how to build trust with potential customers and how to better understand their needs. We also cover how to handle objections, how to build arguments based on data, and how to adapt your sales strategy to the changing market. You will also learn how to use technology and data for persuasive presentations and how to close successful deals.
The following topics are covered during this training:
- Communication & building trust
These skills are crucial in the digital age. You will understand the art of effective communication and learn how to build trust. While new technology enables rapid communication, it can also lead to misunderstandings. Understanding your own body language and intonation, as well as that of others, is essential for effective communication. Through meaningful personal interactions, your (potential) clients will feel heard and understood, fostering lasting and growing relationships.
- Conversational techniquesYou'll learn how to have effective conversations with customers by truly listening to their needs and concerns. Integrating relevant customer data is essential for applying these conversation techniques.
- Needs and problem analysis: discover how to analyze customer needs and problems and respond effectively with your product or service.
- Dealing with resistance and objections: Develop techniques to effectively deal with customer resistance and objections, so that you can best connect with your customer.
- Arguing based on insights from data: Develop the ability to strengthen your arguments with data insights and thus effectively persuade customers.
- Adapting arguments to the evolving sales process: Understand how to adapt your arguments to the changing sales process, where technology, data and the decision-making process (including the changing Decision Making Unit – DMU) play an increasingly important role.
- Leveraging technology and data for compelling presentations: Master the art of using technology and relevant customer data to deliver compelling presentations to (potential) customers.
- Closing techniques: You will learn the best closing techniques to successfully close your deals and satisfy customers.
Participants
This training has room for a minimum of 4 and a maximum of 8 participants.
Length of time
This training consists of 4 training days. These are divided into 4 separate days with an interval of approximately 4-5 weeks.
Personal support
After completing the training, the trainer is available for online personal support. For example, to briefly discuss practical situations by telephone or email. So nice!
Continue to grow
Upon successful completion of the training, the participant will receive proof of participation in the form of a certificate.
You want:
- Effective communication in the digital age is central to this training program.
- Building trust with potential customers is an important aspect of the training.
- Improved insight into customer needs is a focus point.
- Dealing with objections and building arguments based on data are discussed.
- Adapting the sales strategy to the changing market is part of the program.
- Use of technology and data for persuasive presentations is covered.
- Closing successful deals is taught as an essential part of the training.