Sales and Management Trainer
Life begins outside the comfort zone.
Patrick van Rooij believes that true development only occurs when people step outside their comfort zone. Not by merely acquiring knowledge in a training room, but rather by directly applying new behavior in practice. Based on this conviction, he guides commercial professionals, managers, and technical specialists in strengthening their commercial impact.
With over 35 years of experience in sales, business development, and international commercial projects, Patrick knows the challenges of complex commercial processes within technical organizations like no other. He has worked in industrial, technology, and high-tech environments, both nationally and internationally, with organizations ranging from technical SMEs to clients such as NASA, Lockheed Martin, Samsung, and Air Liquide.
Patrick supports organizations seeking to achieve commercial growth in markets where sales require more than just product knowledge. Particularly in complex sales processes, lengthy decision-making loops, and with multiple stakeholders, he helps commercial teams communicate more effectively, provide stronger advice, and build more sustainable customer relationships.
His strength lies in combining training with on-the-job coaching. It involves not only learning what can be improved, but working together in practice to achieve visibly different behavior and better commercial conversations. In doing so, he not only guides salespeople but also helps managers develop coaching skills so that development becomes a structural part of daily practice.
Within Kenneth Smit, Patrick combines his practical experience with proven training methodologies aimed at lasting behavioral change, commercial growth, and personal development.
Check out my open training courses below and register immediately.
| Training | First Date | City | Price per day | |
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| €0 | No data available. |
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